Over the last few centuries, it was a small village on Krk, whose inhabitants were mainly fishermen, olive grove workers, cattle-breeders or they worked in the forests. Houses situated close to the shore, small boats and fishermen’s nets, the cases full of fish, have for decades been a recognizable picture of Njivice.
The Luka hotel (today known as the Jadran) and villa Dinka, were built in 1930 and are considered the start point of tourism in Njivice.
Njivice is nowadays a tourist centre with modern accommodation facilities amongst which dominate hotels and camp-sites located in the shade.
This tourist and fine food resort is the most recent parish on the island. There is a lake, not far away from Njivice, one of the two on the island, which was once an area for fishing, but has been set up as a fresh water source for a number of decades.